So rumor has it that next month T-Mobile is going to have another Un-carrier event. It’s almost hard to believe that they’re already up to the eleventh event, but here we are. It’s been a pretty eventful series of events, too. A rollercoaster, even! What used to be the smallest wireless carrier in the United States is now a carrier that’s led by an outspoken CEO that says what’s on his mind, and, to his credit, makes things happen across the entire industry.
T-Mobile has made some major waves ever since it kicked off this whole “Un-carrier” thing. It’s made the other carriers introduce payment plans for devices in a major way, effectively kicking two-year contracts to the curb. And with each new event there’s something else noteworthy, for better or worse. The two big ones for me, personally, were focuses on limiting the impact of data consumption with Binge On and Music Freedom.
T-Mobile’s accomplished a lot over the last year or so, which, I’ll be honest, is worth commenting on all by itself. A lot of folks out there, before things started to turn around, were ready to count T-Mobile out of the game entirely. Talk about being bought up were rampant. And then, seemingly out of nowhere, here we are, ten (official) Un-carrier events later and that doesn’t appear to be on the table anymore.
So, yeah, T-Mobile’s done quite a bit for itself. How far does that go for potential subscribers? How far has it gone for you?
All those good features, all those big changes, and everything else in between, it only matters if T-Mobile can sway folks from other carriers. That’s the ultimate endgame, right? Getting new wireless subscribers is one thing, but being able to offer up something so worthwhile that someone’s willing to drop the carrier they have and make the switch — that’s impressive.
Technically speaking, switching carriers isn’t any different from it used to be. You still have to jump through some hoops to get it done, but, overall, and as long as the representative from your old carrier isn’t being difficult, the procedure is pretty painless. I’ve switched, and it wasn’t all that difficult. I’ve heard plenty of horror stories, though, so it’s probably not always rainbows and butterflies.
My question to you at this point would be: With everything that T-Mobile has announced as the Un-carrier, has any of it mattered to you? Specifically, have you switched from a carrier like Verizon or AT&T to T-Mobile? If so, was it a specific Un-carrier announcement that made it happen?
