Adoption of phone leasing programs has grown quite a bit in the US recently, with all four major carriers offering some sort of leasing plan. Apple recently launched a leasing program of its own called the iPhone Upgrade Program, and now a new report claims that Samsung will soon launch a similar offering of its own.
Samsung will soon launch a leasing program for its Galaxy phones, an “industry executive with knowledge of Samsung’s plans” allegedly tells Forbes. The program is said to be coming some time in the coming months, though its launch could be pushed up. Details of the program, including the prices that Samsung will charge for its Galaxy phones, aren’t mentioned in the report.
There are a lot of details about this Samsung leasing program that are up in the air right now, including pricing and which Galaxy devices will be included. It makes sense for Samsung to offer such a program, though, because if it’s anything like Apple’s program, it’ll help to keep consumers in Samsung’s Galaxy and eliminate carriers from the equation. What will be interesting is seeing what Samsung's phones, which typically come with carrier branding in the form of preinstalled apps or logos on the hardware, look like in Samsung's own leasing program.