Amazon’s Appstore offers a paid app for free every day, and sometimes the company even has bundles of apps available for free, like it does right now. According to a new report, though, Amazon might be planning to take things a step further.
Amazon is reportedly prepping a new service called “Amazon Unlocked” that’ll offer a large selection of paid apps for free, including ones with in-app purchases. “With Amazon Unlocked, you get this app and all in-app items 100% free,” a leaked image proclaims. The service is expected to offer high-profile apps like Sonic Dash and Monument Valley, as well as productivity apps and other types of apps.
Amazon plans to make it easy for users to find Unlocked apps, offering a filter for apps that’ve been Unlocked as well as a branding to denote that status. Once an app has been unlocked, users will be able to share the app with friends.
There’s no word yet on when Amazon Unlocked might launch. One thing that is clear is Amazon’s motive with Unlocked: it wants consumers to spend more time in the Amazon Appstore rather than Google’s own Play Store. And while Google Play offers a much wider selection of apps, Amazon is likely hoping that Unlocked will convince consumers to accept a smaller selection of apps in exchange for getting paid apps for free.
What do you think of Amazon Unlocked? Would you use the Amazon Appstore if you could get a bunch of paid apps and in-app purchases for free?