The Good: Miso’s updates have made the app much more user-friendly and the addition of more badges have enhanced the fun aspect.
The Bad: Check in services are a marketers dream but maybe we should just tattoo our social security number on our foreheads.
The Verdict: There are millions of TV fans around the world and Miso offers a way to easily connect and comment on shows you watch while earning points and badges along the way.
“What are you watching?”
Miso is a social networking app encouraging users to check in and share what they are watching on TV or at the movies. The formula mimics foursquare’s as points are earned and badges are unlocked the more you check in. PhoneDog editor and colleague Sydney Arnold told me she didn’t have a use for foursquare since she was a bit of a homebody, and Miso is perfect for that person who wants to join the check in game but doesn’t get out much.
On the main page, you can check in or just check out what your friends are watching. You can also click on “everyone” and see what the world is viewing at the moment. To check in, just search the title of the TV show or movie you are watching and you will be able to decide whether or not to share the info with your Miso friends, Facebook friends, and Twitter friends. You can choose to add a comment to your check in and a recently added update allows you to indicate which episode you are watching, if applicable. Miso’s vast database has you covered even if you’re watching something old and obscure, and if you can’t find it, let them know with an easy click.
Badges are unlocked and rewarded for a certain number of check ins to a genre, e.g. horror, thriller, comedy, indie or a certain TV event. They carry no value, just add to the fun of a check in game. You can earn points as well but similar to foursquare, there is absolutely no use for the points at this time. I’d like to see these services do something with the point system, like add scoreboards or a rewards program, or perhaps just do away with the points altogether.
The ability to comment on someone’s check in is what has the most potential in this service. I like the idea of being able to chat about what you are watching with strangers, something similar to live tweeting but without resulting in annoyed followers who aren’t interested in that particular programming. Miso is fun if you are a hardcore TV watcher and are looking to connect with others who have similar interests.