Wanting to help their readers find the best deal in long distance, in comes our long distance comparison.  In January 2004, REDBOOK magazine had this to say; "Phone rates for less - Peak time, extended local calling, interstate rates: Is phone-company jargon sending you mixed signals? Enter PhoneDog.com, a free service that'll help you get the most dish time for your dollar. Just let 'em know where you live, and they'll sniff out the best local, long distance, and cellular plans that are available in your area. They have the 411 on the big three (AT&T, Sprint, and MCI) as well as on smaller carriers that offer excellent service."