11/14/2006 BASKING RIDGE, NJ and SANTA MONICA, CA ? Beginning today, Verizon Wireless introduces Viva! VisionTM as part of the program line-up now available on V CAST. From the hottest fashion trends to news segments focusing on the most important issues affecting the Latino community, Viva! Vision video clips on V CAST will cover a wide range of mobile entertainment for Latino youth and young adults. Verizon Wireless V CAST customers will be able to download dozens of clips, some in Spanish others in English, which include original entertainment and lifestyle programming such as:
- Viva! Music -- All access pass to the hottest trends in the Latino music scene. From interviews with Reggaeton super stars to underground Hip Hop videos, Viva! Music covers a wide range of musical trends and also spotlights the hottest clubs.
- Viva! Entertainment ? Hollywood buzz, entertainment news and interviews with Latino stars. Want to know how some of the brightest stars in Hollywood got their start or which movie you should check out this weekend? Trust Viva! Entertainment to bring you what you need to know.
- Viva! Scene -- From the most slammin? import cars to the most exclusive parties, Viva! Scene takes you behind the scenes to the styles, trends and fashions that are defining today's Latino lifestyle.
- Viva! Comedy -- Take a break and have a laugh with one of our standup and sketch comedians offering a fun and witty perspective on Latino life today on Viva! Comedy.
?Verizon Wireless? mission is to deliver relevant content that resonates with our customers,? said John Harrobin, vice president of digital media for Verizon Wireless. ?Our relationship with Viva! Vision allows us to offer our Hispanic customers great mobile entertainment while capitalizing on Viva's knowledge and experience in dealing with this dynamic, trend-setting community.?
?Viva! Vision has the best mobile video clips for the dynamic up-to-date content that is relevant to young Latinos today,? said Nick Montes, vice president and general manager of Viva! Vision. ?The targeted and relevant content we offer combined with our deep understanding of the Latino community and the outstanding quality of our video technology makes Viva! Vision the best choice for the hip Latino community.?
To get Viva! Vision, Verizon Wireless customers can equip their LG VX8300 phones with a V CAST VPak subscription for $15.00 monthly access, or $3.00 daily access, added to their Verizon Wireless calling plan. The subscription includes unlimited basic video ? including the Viva! Vision mobile video channel ? but application download fees apply for 3D games and premium video. There are no airtime charges to download, stream or watch V CAST content.